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June 17, 2010

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Skura Corporation Integrates Life Science Content Licensing Service from Reprints Desk into SFX Closed-Loop Marketing System

Santa Monica, Calif., June 17, 2010– Skura Corporation, the leading provider in Closed Loop Marketing Solutions (CLM), today announced that it has entered into a business alliance with Reprints Desk, a provider of easy and effective scientific literature licensing and re-use for life science customers, supporting compliance with copyright and good reprint practices.

Reprints Desk will provide licensing and delivery services for scientific journal article reprints, which will be accessed on the Skura CLM software. Skura will now be able to offer clients Reprints Desk’s ePrints NRx Service – scientific article collections for eDetailing, mobile sales aids, and websites-as it will be integrated in the Skura platform.


“With this collaboration, sales reps and medical professionals will be able to access licensed PDF documents with just the click of a button.  This is a key example of how with Skura meets customer needs for access to relevant content,,” said Chris Skura, president of Skura Corporation.

 

 

About Reprints Desk®

Reprints Desk, Inc. is a business software and information company that simplifies how research-intensive companies and other organizations procure, manage and share content in compliance with copyright, Good Reprint Practices, and Good Promotional Practices. Reprints Desk solutions help customers effectively use peer-reviewed literature in research, regulatory submissions, education and product promotions. An authorized sales representative for Copyright Clearance Center’s rights management tool Rightsphere and a channel supplier for more than 100 scientific, technical, and medical (STM) publishers, Reprints Desk earned the #1 ranking in the 2008 Document Delivery Vendor Scorecard by Outsell, Inc., and currently serves companies in life sciences, energy, aerospace, industrial products, food and beverages, consumer packaged goods, information technology, legal, academia and government. Reprints Desk is a Derycz Scientific company.  For more information about Reprints Desk, contact Ian Palmer at +1 (415) 533-8308


About Skura

Founded in 1996, Skura has grown into an international company with satisfied customers around the globe. Headquartered in Oakville, Ontario, Skura also has offices in the US and Europe.  Skura clients benefit from our unique value proposition as a provider of Closed-Loop Marketing (CLM) solutions in the Life Sciences Industry.  As a recognized leader of software products and services, like the SFX™ Suite  Skura continues to earn an envied reputation within this industry as a recognized leader of innovative and award winning sales and marketing solutions. For additional information, call 1.866.722.2040, or visit www.Skura.com